Privacy Policy

Welcome to GRAFTON’s Privacy Policy. We are committed to protecting your personal information and ensuring transparency in how we collect, use, and share your data when you book or inquire about our luxury safaris, Zanzibar getaways, and hiking adventures.

GRAFTON Safaris & Tours Dublin Office: 52 Rathmines Road Lower, Dublin 6. Ireland. 

Arusha Office: GRAFTON, Block J, Njiro D, Arusha, Tanzania. Email: gstt@graftonsafaris.com

You can contact us at any time with questions about your personal data.

We gather information to deliver exceptional travel experiences:

• Personal and contact details (name, address, email, phone)

• Travel documentation (passport number, visa details)

• Payment information (credit card or bank transfer details)

• Preferences and special requirements (dietary needs, rooming requests)

• Communications (emails, chat logs, inquiries)

• Usage data (website activity, cookies, device and browser information)

We process your data to:

• Confirm and manage bookings, payments, and travel documentation

• Provide personalized itineraries, guides, and support during your trip

• Comply with legal obligations (immigration, customs reporting, health regulations)

• Improve our services, website functionality, and customer experience

• Send you marketing offers and updates, where you have consented

We rely on one or more of the following legal bases:

• Contract performance: to fulfil booking agreements and related services

• Consent: to send newsletters or marketing communications

• Legitimate interests: to improve operations, detect fraud, and ensure safety

• Legal obligation: to share data with authorities when required by law

We may share your personal information with:

• Service providers (such as hotels)

• Payment processors and financial institutions

• Government agencies (immigration, national park authorities)

• Marketing platforms and analytics providers (with your consent)

• Legal advisers or law enforcement if required by law

We never sell your personal data to third parties for promotional purposes.

We retain your personal data only as long as necessary to:

• Fulfil the purposes outlined above

• Comply with legal, tax, or accounting requirements

• Resolve disputes or enforce our agreements

Typical retention period ranges up to 7 years, depending on the type of information and applicable regulations.

We implement technical and organizational measures to protect your data:

• Secure servers with firewalls and encryption in transit (TLS)

• Access controls and role-based permissions for our staff

• Regular security assessments and updates

• Incident response protocols to address any data breaches

Your data may be transferred between our offices in Ireland and Tanzania, and to our global service providers. We ensure adequate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission

• Data Processing Agreements with all partners outside the EU/EEA

Subject to local law, you have the right to:

• Access and obtain a copy of your personal data

• Correct inaccurate or incomplete information

• Request erasure (“right to be forgotten”)

• Restrict or object to processing

• Withdraw consent for marketing communications

• Request data portability

To exercise these rights, contact us at gstt@graftonsafaris.com. We aim to respond within 14 working days.

Our website uses cookies and similar tools to:

• Enable core functionality (session cookies)

• Analyze site performance and user behavior (analytics cookies)

• Deliver tailored marketing (advertising cookies)

You can manage cookie preferences through your browser settings or our cookie banner.

We may update this Policy to reflect changes in our practices or legal requirements. The revised version will display the “Last Updated” date at the top. We encourage you to review this page periodically.

If you have questions, concerns, or wish to exercise your data rights, please reach out:

GRAFTON Safaris & Tours gstt@graftonsafaris.com, 0r +353 (0) 87 740 7594 (Dublin, Ireland), or +255 (0) 747 243 828 (Arusha, Tanzania). 

Thank you for trusting GRAFTON with your journey to Africa’s wild heart.